Fitness Influencer Abeeeer Dropped After Marathon Cheating

A fitness influencer known as Abeeeer has been dropped by her sponsor, Brooks China, following reports that she cheated during the 2026 Berlin Marathon. Photographic evidence surfaced showing the influencer riding on the back of a bicycle during the final stages of the race, contradicting her claims of achieving a personal best.

The incident took place on September 27, 2026, during the marathon held in Germany. Abeeeer, who maintains a large following on the social media platform Xiaohongshu, posted a finishing time of 4 hours, 53 minutes, and 46 seconds. However, the Official Marathon Time Integrity Unit flagged images of the influencer on a bicycle at the 38km mark, leading to widespread scrutiny of her performance data.

Why this is trending in Singapore

The story is trending in Singapore as part of a wider interest in social media accountability and sports integrity. Local readers are following the fallout of this incident as it highlights the risks influencers face when falsifying achievements for digital audiences.

What is confirmed and what is not

It is confirmed that Abeeeer was photographed on a bicycle during the race and has since issued an apology for her conduct. Brooks China has confirmed it dropped the influencer and admitted it failed to verify her race data properly. Details regarding the exact duration of the bicycle ride or whether other races were affected by similar behavior were not available at the time of writing.

What happens next?

The incident has prompted organizers and watchdogs to increase their use of timing data and crowd-sourced footage to detect dishonesty in major marathon events. While Abeeeer has apologized for her actions, the long-term impact on her professional partnerships remains to be seen as the industry moves toward stricter verification processes for fitness influencers.